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Apple's rumored low-cost iPhone XR may be the most intriguing iPhone

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11 сентябрь 2018

A year after Apple made a huge change in the price of a smartphone.
The company plans to   at the Steve Jobs Theater on its campus in Cupertino, California. During the event, it will likely  , according to media reports. Two of the models, rumored to go by iPhone XS and iPhone XS Max, will include all the new bells and whistles. But for once, the most intriguing model of the trio may be the most affordable.
Apple is expected to introduce a device that looks like the  but uses cheaper components, like an LCD display instead of a more vibrant OLED screen, to keep the costs down, according to  . Its rumored name, according to the publication, is the  iPhone Xr . The publication said the new device will sport the multiple colors and the feature of aluminum sides instead of the stainless steel like the iPhone X.

Watch this: 2018 iPhone XS launch event: Everything we're expecting6: 39 It will reportedly feature a "near" 6.1-inch screen, which would make it larger than the  and the iPhone and its rumored successor, the iPhone XS - a break in the typical dynamic.  
This new model is a signal that while prices for the super-premium smartphones like the iPhone X and Samsung Galaxy Note 9 are rising higher than ever before, even as a result of Apple's need to do more than just target the affluent. The iPhone X may be a hit, but globally, Apple is starting to see its market share erode as   from the likes of Huawei, OnePlus and Xiaomi catch people's attention.
Let's face it: Being an iPhone iPhone, you have an iPhone that you can use for free. were stuck buying the  iPhone 8 or  iPhone 8 Plus  - phones that sport a design first introduced in 2014. You also did not get access to Apple's Face ID technology, the marquee new feature from last year.
This new, "budget" iPhone X-style phone is likely to be cheap, with analysts pegging it anywhere between $ 699 and $ 849, but Apple's.
"It's a good way for Apple to get people with older devices, like the  6  and  5S , to upgrade," Creative Strategies analyst Carolina Milanesi said. "It will feel like they have a device that's modern because it will look like one of the new ones.
Apple declined to comment.

Tough competition

Apple, which   in August, has been soaring over the past few years. Company About enterprise |'s of The   Indicate IT's optimistic about the   expected on Wednesday.
While its phones have proven tremendously profitable, they're not always blockbusters around the world. Some of its phone. In the June quarter,   to become the world's second largest phone vendor, according to various analyst tallies.

The Chinese phone maker, which has shipped 54 million handsets in the quarter, up 41 percent from the previous year, researcher  Canalys  said in August. Apple sold 41.3 million iPhones in that quarter, nearly flat compared with the previous year's 41.03 million.
"The importance of Huawei overtaking, Apple this quarter can not be overstated," Canalys analyst Ben Stanton said. "It is the first time in seven years that Samsung and Apple have not held the top two positions."
He added that Apple and chief rival Samsung both need to make their portfolio "more competitive," especially when it comes to price.

Not a low-cost phone maker

Apple has shown its reluctance to round out its family of products. It would rather sell fewer phones at higher prices than ship millions of cheap devices. There's the , which uses older specs and a small body, but Apple's line-up of older devices means you should look there for bargains.  
In its fiscal third quarter, which ended in June, the average selling price of iPhones climbed to $ 724 from $ 606 a year earlier. That means that a lot of us have happy to go along with those big price increases.
Prices have gone from $ 649 for the entry-level iPhone 7 in 2016 to $ 1,149 for the larger-capacity iPhone X last year.
Apple's rivals typically sell most of their devices for much less. Samsung's smartphone average selling price totaled $ 373 in the second quarter, while Huawei's was $ 278, according to Canalys. But some of the cheaper phones Huawei has launched still have higher components.скачать dle 12.0
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